In the ever-evolving world of Google, a new opportunity is peeking its head over the horizon in the form of Local Service Ads (LSAs). This is a lead generation tool that connects prospective clients directly to you through call, text, email or y[...]

Did you know that more than half of internet users today access information through their mobile devices?  Yep, it’s true.  We’ve all seen them – people sitting in their cars, waiting in line at a grocery store or sneaking glances at their sm[...]

“SEO Underground” is your first and fastest stop to find out about breaking news and recent algorithm updates that affect your firm’s online visibility. June heralds the first day of summer and it’s also a month of significant updates in t[...]

“SEO Underground” is your first and fastest stop to find out about breaking news and recent algorithm updates that affect your firm’s online visibility. A lot happened in May! So we’ll dig right in by taking a closer look at the E.A.T upda[...]

It’s tempting to think of web design as rich colors, vibrant images and cool tabs, but if that’s what you think, you’re missing the big picture: Design is the workhorse of your website.  It directly impacts the conversion of visitors into l[...]

While “EAT” leads most of us to think about restaurants or a plate full of yummy food, it means something totally different in Google’s world.  And because it’s critically important, law firms should familiarize themselves with the ins-and-o[...]

“SEO Underground” is your first and fastest stop to find out about breaking news and recent algorithm updates that affect your firm’s online visibility. April signals the beginning of the 2nd Quarter 2019, and this month we’ll take a close[...]

Your intake process needs to be tight for every single inquiry. If it’s not, that multi-million dollar case may go to a competitor. You’re investing significantly in online marketing -- if you don’t have a solid intake practice, it’s like [...]