Missing the sriracha with your pho? Find yourself trading a favorite child for the last bag of coffee? Worried the new car you just ordered will arrive in time for Christmas 2024? It’s not failing supply chains causing the demise of cookies, but Go[...]

While “EAT” leads most of us to think about restaurants or a plate full of delicious food, it means something entirely different in the world of Google. EAT for lawyers speaks to the credibility and perceived authority of an attorney within the l[...]

Probably Not. Buying leads from one of the numerous lead-generation companies targeting law firms may seem like an easy answer, but buyer beware. Lead-generation companies often wow with unbelievable promises during the sales process, leaving you [...]

Voice search is a burgeoning frontier in SEO as more and more people speak into their smart devices rather than peck with fingers on keyboards.  Devices like smartphones, voice-activated smart speakers and in-vehicle voice connectivity are ubiqu[...]

We all agree that America has walked through unprecedented times in early 2020, and as we move into summer, it’s time to start thinking about a “new normal.” Eventually businesses will reopen at partial capacity and courts will resume hearing [...]

The world of Pay Per Click (PPC) advertising is a heady world indeed, and your mind can start to spin when you see the costs and the fierce competition among attorneys nationwide who are scrambling to out-click each other. Rather than feeling overwh[...]

It is March 26, 2020, and COVID-19, aka Coronavirus, just stimulated the passage of a historic bill to help those affected by sudden loss of economic stability. We are all feeling stressed and unsure of the future -- lawyers and agencies alike. Stres[...]

When people search for information online, it’s important to remember that they often ask questions that are full sentences.  This is especially true in the age of Siri and other voice-activated searches because people speak their questions rather[...]