Probably Not. Buying leads from one of the numerous lead-generation companies targeting law firms may seem like an easy answer, but buyer beware. Lead-generation companies often wow with unbelievable promises during the sales process, leaving you [...]

Voice search is a burgeoning frontier in SEO as more and more people speak into their smart devices rather than peck with fingers on keyboards.  Devices like smartphones, voice-activated smart speakers and in-vehicle voice connectivity are ubiqu[...]

We all agree that America has walked through unprecedented times in early 2020, and as we move into summer, it’s time to start thinking about a “new normal.” Eventually businesses will reopen at partial capacity and courts will resume hearing [...]

The world of Pay Per Click (PPC) advertising is a heady world indeed, and your mind can start to spin when you see the costs and the fierce competition among attorneys nationwide who are scrambling to out-click each other. Rather than feeling overwh[...]

It is March 26, 2020 and COVID-19, aka Coronavirus, just stimulated the passage of a historic bill to help those affected by sudden loss of economic stability. We are all feeling stressed and unsure of the future -- lawyers and agencies alike. Stress[...]

When people search for information online, it’s important to remember that they often ask questions that are full sentences.  This is especially true in the age of Siri and other voice-activated searches because people speak their questions rather[...]

In this digital and mobile world we live in, a swipe, tap and a couple of clicks are the way many clients find their law firm. That’s why it’s so important for your firm to be digitally savvy, which means being easy to find online and readily[...]

“SEO Underground” is your first and fastest stop to find out about breaking news and recent algorithm updates that affect your firm’s online visibility. July kept us busy in the world of SEO. In this edition of the SEO Underground, we’[...]