How to Identify AI-Generated Content and Why It’s Not Beneficial for Law Firm SEO
March, 20, 2023
Artificial intelligence (AI) has become an integral part of the marketing industry, revolutionizing the way companies create and distribute content. With advancements in natural language processing (NLP) and machine learning (ML), AI-generated conten[...]
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How to Make Your Law Firm Staff Feel Appreciated
March, 09, 2023
A happy workforce is a productive workforce. When employees feel appreciated and valued, they will go the extra mile to finish a legal brief, deliver documents to a courthouse, and answer your law firm telephones with cheerfulness and compassion.
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Featured Snippets for Lawyers
February, 21, 2023
If you want your online content to be featured at the very top of a search results page and dramatically increase the likelihood that a user will see you, then it’s important to know more about featured snippets for lawyers.
Featured snippets [...]
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How To Have a Successful Photo Shoot for Your Law Firm
February, 09, 2023
A picture really is worth a thousand words, so when launching a new law firm website (or simply updating the one you have), an investment in fresh, professional photography can make all the difference. If you’re a novice in the world of photograp[...]
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Leveraging Google Business Profile for Lawyers
January, 10, 2023
Lawyers may or may not have heard that Google My Business has been renamed and updated to become Google Business Profile (GBP). This free listing offered by Google is a must-have for all law firms who want to increase their visibility and boost thei[...]
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Networking at Legal Conferences in 2023
January, 04, 2023
It’s always a great idea for attorneys to get out there and network with peers and industry leaders to learn more about legal marketing trends, technology, and social media platforms that may influence your law firm’s lead generation and conversi[...]
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How to Choose a URL for Your Law Firm
December, 19, 2022
Marketing your law firm includes not only big, splashy advertising and compelling messaging to potential clients, but also techy, behind-the-scenes efforts like how to choose a URL for your law firm. Never overlook a chance to create a positive brand[...]
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Does Social Media Improve Law Firm SEO?
November, 18, 2022
Most of what affects SEO is a tightly held secret. Because of this, speculation abounds. One thing you’ll often read is that social media has no effect on SEO. But is it true that social media does not affect SEO? The answer is, “it depends.”
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