Category: Web Marketing

Your intake process needs to be tight for every single inquiry. If it’s not, that multi-million dollar case may go to a competitor. You’re investing significantly in online marketing — if you don’t have a solid intake practice, it’s like throwing that money away.  Your marketing drives potential clients to your firm’s door. What if […]

Okay, you’re off to a good start.  It’s January and a New Year.  Your resolution is to be consistent and intentional about marketing your law firm this year.  Being proactive is the key to securing more clients.  Here are some additional tips from the American Bar Association that will enable you to simply and cost-effectively […]

Advertisements offering complex plans for marketing your law firm are plentiful – and their price tags expensive – but there are a lot of simple and cost-effective marketing techniques you can pursue to raise your firm’s visibility, according to the American Bar Association. Some of the ABA’s recommended tips are common sense and others may […]

In early days of Hollywood, Westerns were a huge draw for movie theaters. Audiences were compelled by tales of the Wild West, a turbulent era of American history that filmmakers neatly categorized into a fight between the good guys and the bad guys. In the movies, audiences knew who was good and who was bad […]

In a piece from the New Yorker in early 2018, writer Ken Auletta explored the new paradigm of advertising. His conclusion was that the smoky rooms populated with “creatives” plotting clever new ad campaigns had been replaced by devotees of Big Data. People that work in marketing wouldn’t be surprised by the assertions in this […]

Have you been hurt in an advertising crash-and-burn? Were you financially damaged by someone else’s negligence? If you, or a loved one, have been hurt by mismanaged marketing, you may be an “Advertising-Victim.” Contact us today for a free website audit and start to put the pieces of your marketing back together again! Read on […]